Project Overview

Bendo provided a complete branding solution for ICBC, including illuminated logo signs, lobby directories, and ATM surrounds for 30+ new and renovated branches.

Scope of Work

• Illuminated logo signs
• Lobby directories
• ATM surrounds
• Outdoor branch signage

Key Challenges

The main challenge was maintaining brand consistency across multiple branches while adapting to different building layouts and local regulations.

Results

The new signage enhanced brand presence and improved customer flow in lobbies. ICBC reported a positive response from both customers and staff.